This is the way to do it:
- build a web photo album service.
- sell to Excite@Home for $82M
- buy back assets for $2.4M after Excite goes belly-up (a 97% discount)
- rebuild same web photo album service
- sell to CNET for $70M
Hard work plus $2.4M means you can sell the same IP twice for a total of $150M.
Webshots co-founder hit jackpot with sale to CNET [sfgate.com/]
Put another way:
1. Sell same IP two times to different customers for $150M
2. ???
3. Profit!
