Bhopal Bloopers / How Dow and Burson-Marsteller made a big stink even stinkier

Let that be a lesson to all those big companies out there that don’t like it when a couple pissed-off people say what they like and it’s read by millions. Hush it up, and the furor only gets louder. Now that you know a little more about Bhopal, Dow and Burson-Marsteller, you can consider yourself part of the furor, too.

Great stuff here: Internet continues to enable wider dissemination of disparate perspectives. It’s a shame that even in 2002, BM/Dow don’t understand the impact of the Internet.
via Fark